Our last posting talked about consistency. We talked about identifying “critical success factors” . . . operating principles that, when applied consistently, are at the core of a company’s success. But operating principles are only half the equation. They are the front end, the input side of things. They are the consistent activities that produce
“We are what we repeatedly do. Excellence, therefore, is not an act, but a habit.”
In his outstanding book, Great by Choice, Jim Collins relates the story of Howard Putnam, a former CEO of Southwest Airlines. Putnam institutionalized the Southwest Airlines’ “recipe” for success. His “recipe” was not a strategic plan or a vision or a mission statement, but a carefully thought-out list of operating principles. That list included: Utilize
