{"id":147,"date":"2011-12-21T10:00:48","date_gmt":"2011-12-21T10:00:48","guid":{"rendered":"http:\/\/rocksolidbizdevelopment.com\/wordpress\/ourblog\/?p=147"},"modified":"2025-07-01T17:20:25","modified_gmt":"2025-07-01T17:20:25","slug":"key-performance-indicators-kpis","status":"publish","type":"post","link":"https:\/\/rocksolidbizdevelopment.com\/ourblog\/key-performance-indicators-kpis\/","title":{"rendered":"Key Performance Indicators (KPIs)"},"content":{"rendered":"<p><!--[if gte mso 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5.4pt;\n\tmso-para-margin:0in;\n\tmso-para-margin-bottom:.0001pt;\n\tmso-pagination:widow-orphan;\n\tfont-size:11.0pt;\n\tfont-family:\"Calibri\",\"sans-serif\";\n\tmso-ascii-font-family:Calibri;\n\tmso-ascii-theme-font:minor-latin;\n\tmso-fareast-font-family:\"Times New Roman\";\n\tmso-fareast-theme-font:minor-fareast;\n\tmso-hansi-font-family:Calibri;\n\tmso-hansi-theme-font:minor-latin;\n\tmso-bidi-font-family:\"Times New Roman\";\n\tmso-bidi-theme-font:minor-bidi;}\n<\/style>\n\n<![endif]--><\/p>\n<p class=\"MsoNormal\">I normally begin with a \u201cQuote of the Week,\u201d but I wanted to talk about Key Performance Indicators (KPIs) and didn\u2019t really have an appropriate quote for that topic.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>So I guess this is a \u201cTip of the Week.\u201d<\/p>\n<p class=\"MsoNormal\">While monthly financial statements provide vital information to the management of a business, they have a significant flaw: they are ancient history by the time we get them.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>There\u2019s not much we can do about events that shaped our financial condition when those events happened four, five or six weeks prior to our seeing the financial statements.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>So we really need an early warning system . . . quick snapshots so we can see, on a weekly or even daily basis, how the business is performing in key areas.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>These are Key Performance Indicators or KPIs.<\/p>\n<p class=\"MsoNormal\">KPIs are different for every business, but there are a few that are fairly universal.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>For instance, many businesses track sales on a daily or weekly basis to make sure sales are on pace to meet that month\u2019s goal.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>Cash flow is critical to all businesses, so virtually all of them will watch how efficiently and effectively they are able to collect their receivables.<\/p>\n<p class=\"MsoNormal\">Then there are KPIs that are not necessarily universal.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>If you are a wholesaler or a distributor, you probably need a KPI to make sure inventory levels are where they should be.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>If you are a manufacturer, you might need a KPI to watch waste levels, or another one to watch manhours per unit produced.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>A service business, on the other hand, may not have inventory or waste to worry about.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>It may be more concerned about billable hours vs. non-billable hours, or how many proposals are going out the door per day or per week.<\/p>\n<p class=\"MsoNormal\">The point is, you need to understand what indicators are the most critical to diagnosing the health of your business.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>And you shouldn\u2019t need a lot of them.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>If they truly are \u201ckey\u201d indicators, you shouldn\u2019t need more than six or eight of them.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>Think of it like this.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>Suppose you\u2019re on vacation.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>You\u2019re having a great time and you would really like to stay a few more days than you originally planned.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>But before you do that, you better call the office to see how things are going.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>When you make that call, you can ask six and only six questions to determine if you can stay a few extra days or if you need to hop the next plane home.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>Those questions are your KPIs.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>They are not intended to tell you how every last detail of the business is performing.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>They are only intended to tell you that the most important parts of the business are performing within tolerances, and that the business is not in any imminent danger.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>If the patient has a hang nail or a sore throat, that\u2019s OK.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>We need to address those ailments, but the patient isn\u2019t going die from them.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>But if the patient\u2019s heart is showing danger signs . . .<\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 12.0pt; font-family: 'Times New Roman','serif'; mso-fareast-font-family: 'Times New Roman'; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">KPIs can be great tools to spot and address problems early.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>Used correctly, they can be one of your most powerful management resources.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>If you want to learn more about how to use them, pick up a copy of Kraig Kramers\u2019 \u201cCEO Tools.\u201d<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>He discusses KPIs at length, in easy-to-understand terms.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I normally begin with a \u201cQuote of the Week,\u201d but I wanted to talk about Key Performance Indicators (KPIs) and didn\u2019t really have an appropriate quote for that topic.\u00a0 So I guess this is a \u201cTip of the Week.\u201d While monthly financial statements provide vital information to the management of a business, they have a<\/p>\n<p><a href=\"https:\/\/rocksolidbizdevelopment.com\/ourblog\/key-performance-indicators-kpis\/\">Read More\u2026<\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[39,24],"tags":[],"_links":{"self":[{"href":"https:\/\/rocksolidbizdevelopment.com\/ourblog\/wp-json\/wp\/v2\/posts\/147"}],"collection":[{"href":"https:\/\/rocksolidbizdevelopment.com\/ourblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rocksolidbizdevelopment.com\/ourblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rocksolidbizdevelopment.com\/ourblog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/rocksolidbizdevelopment.com\/ourblog\/wp-json\/wp\/v2\/comments?post=147"}],"version-history":[{"count":3,"href":"https:\/\/rocksolidbizdevelopment.com\/ourblog\/wp-json\/wp\/v2\/posts\/147\/revisions"}],"predecessor-version":[{"id":1206,"href":"https:\/\/rocksolidbizdevelopment.com\/ourblog\/wp-json\/wp\/v2\/posts\/147\/revisions\/1206"}],"wp:attachment":[{"href":"https:\/\/rocksolidbizdevelopment.com\/ourblog\/wp-json\/wp\/v2\/media?parent=147"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rocksolidbizdevelopment.com\/ourblog\/wp-json\/wp\/v2\/categories?post=147"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rocksolidbizdevelopment.com\/ourblog\/wp-json\/wp\/v2\/tags?post=147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}