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Home Posts tagged "competitive advantage"

That’s your competitive advantage? Really? You sure about that?

We have talked about ”competitive advantage” here before, but it’s been awhile and it’s an important concept that bears repeating. Jaynie Smith is a consultant, best-selling author, and keynote speaker. She is also CEO of her company, Smart Advantage, Inc.  I heard her speak about competitive advantage before a group of a dozen or so

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