Price is an Evil Mistress Setting our price is a conundrum, isn’t it? If we set our price too high, customers go elsewhere. If we set it too low, we leave money on the table. So it’s a tough line to walk, but we all have to walk it. Wait a minute though, is price
“Time kills deals.”
“The longer it takes to close a deal, the less likely it is to happen; time kills deals.” – Marisa Pensa During the “Great Recession,” a lot of merger and acquisition work came to a screeching halt, particularly where small businesses were concerned. In an uncertain business climate, buyers stopped buying, and sellers, fearful that